At the top of the diaper pile for Pampers, Pure Protection diapers dial up the eco-friendliness and dial down any use of chlorine, lotions, and perfumes. Pampers Pure are our highest scoring diapers from any of the Big Diaper Brands (Pampers and Huggies) with two Snug badges.
If you like other Pampers diapers, you will probably like Pampers Pure as much, if not more.
- Performance – Above average performance for leakage and comfort.
- Eco-Friendliness – Made in the USA and uses low impact processes for processing materials.
- Best in Pampers – If you like the fit and feel of a Pampers diaper, you’ll like these.
- Sensitivity – Below average quality and transparency on diaper ingredients.
- Value – There are diapers with better scores at a lower price point.
- Company Background
Pampers is one of the best known and most popular diaper brands in the world. Pampers is owned by American company Procter & Gamble, owner of other well known consumer products such as Downy, Tide, Charmin, Gillette and Luvs diapers. Pampers were first introduced in 1961 and, along with Huggies, were responsible for many of the innovations in diapers that are considered standard today.
Pampers Pure diapers earned a slightly above average score for performance, with average absorption scores and high leakage scores from Baby Gear Lab.
This is the “performance” measurement that matters most to babies. Bad absorption is what causes diaper rash and other uncomfortable situations for babies. Absorption should be quick and complete, in order to pull moisture away from a baby’s skin and lock it away. The diaper’s topsheet is the material that sits directly against the baby’s skin and (ideally) acts as a one-way barrier by allowing liquid to pass through into the diaper but NOT back out to the baby. The diaper’s Super Absorbent Polymer (SAP) core is the material responsible for absorbing and holding moisture. It expands considerably as it absorbs moisture, which is why a wet diaper feels so bulky and full. These two layers are responsible for the “quick and complete” absorption — quick transfer through the topsheet and complete absorption by the SAP core. If one or the other is not up to the task, the diaper’s overall absorption score will suffer.
During Baby Gear Lab’s testing, the Pampers Pure diapers saw average absorbency results. They noted that all tests showed very similar results, meaning you can likely rely on consistent performance and good quality control on manufacturing.
This is the “performance” measurement that matters most to parents. Leakage problems mean parents are cleaning up wet cribs and the dreaded car seat blow-out. Diapers should form a comfortable seal around the baby’s legs and torso to keep the urine and poop in place between changes. There are a number of factors in the design, construction, and material choice of the diaper that will impact leakage. This is also an area where user error plays an important role. Proper sizing and fit are critical before assessing the pros/cons of one diaper vs. another when it comes to leakage. Oftentimes, there is a parental learning curve with a new diaper brand and leaks will become less frequent as you become more familiar with the brand.
Better than all other Pampers brand diapers, the Pampers Pure diapers saw top scores of leakage. This means parents can expect minimal blowouts and leaks due to the diaper’s stretchy gussets and solid fit. Regular diaper changes, as always, are key to getting the most performance from any diaper.
Every baby is unique, but one thing they all share is that their skin needs a lot of extra TLC. A baby’s skin is significantly more sensitive and permeable than an adult’s, which means that the chemicals and materials that you put on your baby’s skin need to be vetted and understood. We assess each diaper for potential allergens and known toxic chemicals. We also do our best to help you understand the relative risk of each factor and will not scare you into buying only the most expensive diaper.
The Pampers Pure diapers received an average score in the Sensitive category. The Pampers brand is trusted by millions of parents and the Pure line is their eco/health conscious diaper, but with no third-party certifications and their lack of transparency into ingredients used (and not used) means it won’t score as high as other diapers.
While transparency is key to a diaper brand’s reputation and understanding what goes into making their product, independent third-party certifications are absolutely necessary is holding the industry accountable. A good diaper brand tells you what is/isn’t in their diapers and a great diaper brand proves it.
Pampers Pure Protection has no third-party certifications related to baby health and sensitivity.
Transparency of ingredients, unfortunately, is severely lacking in the diaper industry. The lack of regulations in the US means that manufacturers are able to hide hazardous materials and obfuscate ingredient lists behind words like “fragrance” or “ink”.
The Pampers Pure diapers had slightly below average transparency, including details on fragrances, inks, dyes, lotions, organotins, chlorine, and parabens. They have ingredient lists on their website, as well as a short list of what is NOT in the diaper and its manufacturing processes.
Pampers Pure diapers were below average when it comes to the quality of their ingredients that go into their diapers and the manufacturing process.
Unfortunately, we can’t ask a newborn how one diaper fits over another. We can, however, ask parents to gauge the comfort of their child and get a good sense for which diapers are the most comfortable for different babies. Our scores for comfort are subjective measures based on real-world testing and analysis of thousands of product reviews (i.e. asking and listening to parents). Diapers are meant to be universal, but in reality there are differences between diapers that will make the fit and comfort better for one body type over another. Honest diapers, for example, are significantly more narrow than Naty’s line of Eco diapers. This means that a longer, thinner body type might work better in Honest diapers — or it might simply mean that you’ll need to size-up on Honest earlier. We try to provide all the context you need in making the right decision for your child, as well as the right decisions on when/if to size up.
We assess the eco-friendliness of the various diaper brands with a complete lifecycle philosophy (cradle-to-cradle). As best we can, we look at the manufacturing, supply chain, materials, and disposal of each diaper brand to give a full picture of their impact on our environment. Some of this relates to climate change (e.g. energy intensive production, long-distance supply chains, etc.), while others relate to the health of our environments and ecosystems (e.g. chlorine used in manufacturing, landfill compostability, etc.).
Pampers Pure Protection has the following independent third-party certifications to prove its commitment to being a sustainable, eco-friendly brand and company.
- Forest Stewardship Council – FSC is an international non-governmental organization dedicated to the promotion of responsible forest management worldwide. FSC certified products are made from raw materials from well-managed forests and responsible sources. The label’s traceability and integrity are upheld through stringent control measures, and by choosing FSC-certified products, you help take care of forests and the people and wildlife that call them home.
Many of the ingredients using in diaper production find their way back into our ecosystems — whether through industrial by-products, off-gassing, or landfill disposal. For example, all diapers will claim to be “cholorine free”, while the details vary significantly between an “elementally” cholorine free (ECF) process and a “totally” chlorine free (TCF) process. ECF pulp production results in the release of dangerous chemicals into the environment such as halogenated organic pollutants and chlorinated compounds, which TCF pulp production is (as you’d expect) totally free of these risks.
Pampers Pure diapers use the TCF pulp production processes, which completely eliminates chlorine and its by-products from the local environment impacts. Additionally, its use of plant-based materials in many spots throughout the product give the diaper a high score for raw material selection (for this product line at least).
Manufactured in the US, the Pampers Pure diapers have a minimal carbon footprint, as diapers are manufactured close to where they are consumed.
A baby can use more than 2,500 diapers in their first year, with 10+ diapers used each day as a newborn. The costs can add up quickly and every family’s budget is a personal consideration in picking diapers.
Pampers Pure Protection has the following pricing:
- Size Newborn costs: $0.33 per diaper for Pampers Pure
- Size 1 costs: $0.29 per diaper for Pampers Pure
- Size 2 costs: $0.32 per diaper for Pampers Pure
- Size 3 costs: $0.33 per diaper for Pampers Pure
- Size 4 costs: $0.33 per diaper for Pampers Pure
- Size 5 costs: $0.44 per diaper for Pampers Pure
- Size 6 costs: $0.60 per diaper for Pampers Pure
Pampers Pure have some light patterning, varying from illustrations of rabbits to cursive handwriting and speech bubbles. It’s subtle and pleasant, with a mostly white background and a light green waistband.