Eco by Naty is one of the best performing brands in all of our categories- this is a prime contender for our favorite overall diaper.
Eco by Naty had the highest score among all diapers Snug carries in the Performance and Sensitive categories, and received a Snug badge in the Eco-Friendly category. Though not the most expensive diaper, at a starting price of $0.31 per Eco by Naty is not winning any budget awards. However, we argue they more than justify the price tag with top of the line quality and a product you can feel good about purchasing.
- A great all-around diaper – Eco by Naty scores well in nearly all of our categories.
- Eco-Friendliness – Eco by Naty is an appropriately named product.
- Sensitive – The ingredients in these diapers are top-quality.
- Cost – These are premium diapers at a premium price.
- Comfort – There are softer diapers out there, but the fit tends to be good.
- Company Background
Naty is a Swedish company that has made top quality, eco-friendly diapers since the late 1990s. They back up their eco claims with gold standard certifications and don’t sacrifice performance in their quest to make a lower impact diaper. If you can’t tell, we’re enamored.
Eco by Naty diapers were top of the class in Baby Gear Lab’s performance testing, with top scores in both absorption and leakage.
This is the “performance” measurement that matters most to babies. Bad absorption is what causes diaper rash and other uncomfortable situations for babies. Absorption should be quick and complete, in order to pull moisture away from a baby’s skin and lock it away. The diaper’s topsheet is the material that sits directly against the baby’s skin and (ideally) acts as a one-way barrier by allowing liquid to pass through into the diaper but NOT back out to the baby. The diaper’s Super Absorbent Polymer (SAP) core is the material responsible for absorbing and holding moisture. It expands considerably as it absorbs moisture, which is why a wet diaper feels so bulky and full. These two layers are responsible for the “quick and complete” absorption — quick transfer through the topsheet and complete absorption by the SAP core. If one or the other is not up to the task, the diaper’s overall absorption score will suffer.
During Baby Gear Lab’s testing, the Eco by Naty diapers earned top scores for absorption. While other diapers experience some level of variation in diaper performance, the Eco by Naty diapers were incredibly consistent — this points to better quality controls during manufacturing. Many testers and customer reviews point to good overnight performance as well.
This is the “performance” measurement that matters most to parents. Leakage problems mean parents are cleaning up wet cribs and the dreaded car seat blow-out. Diapers should form a comfortable seal around the baby’s legs and torso to keep the urine and poop in place between changes. There are a number of factors in the design, construction, and material choice of the diaper that will impact leakage. This is also an area where user error plays an important role. Proper sizing and fit are critical before assessing the pros/cons of one diaper vs. another when it comes to leakage. Oftentimes, there is a parental learning curve with a new diaper brand and leaks will become less frequent as you become more familiar with the brand.
Similar to absorption scores, the Eco by Naty diapers performed very well with leakage testing. There was no run-off in the pan during Baby Gear Lab’s testing, which means that liquid was quickly absored and stored in the diaper’s core. You’ll notice in the size chart that these diapers are a little weird with size/weight ranges, so many parents need to move up to a larger size in order to get the proper fit and better absorption and leakage performance.
Every baby is unique, but one thing they all share is that their skin needs a lot of extra TLC. A baby’s skin is significantly more sensitive and permeable than an adult’s, which means that the chemicals and materials that you put on your baby’s skin need to be vetted and understood. We assess each diaper for potential allergens and known toxic chemicals. We also do our best to help you understand the relative risk of each factor and will not scare you into buying only the most expensive diaper.
The Eco by Naty diapers earned the Snug “Sensitive” badge for choosing the best ingredients and manufacturing processes in their product — and they have best-in-class third-party certifications, so you don’t have to take their word for it. The sizing is a little odd, so it might take some experimentation to find the perfect fit for your child, which is the only downside in this category for baby comfort.
While transparency is key to a diaper brand’s reputation and understanding what goes into making their product, independent third-party certifications are absolutely necessary is holding the industry accountable. A good diaper brand tells you what is/isn’t in their diapers and a great diaper brand proves it.
Eco by Naty diapers have the following third-party certifications related to baby health and sensitivity.
- OEKO-TEX Standard 100 – STANDARD 100 by OEKO-TEX® is one of the world’s best-known labels for textiles tested for harmful substances. It stands for customer confidence and high product safety.
- Dermatologically Tested – Independent institutes consistently conduct dermatological tests on all our products. By testing subjects who are predisposed to atopic skin diseases such as eczema, we can ensure that even people with sensitive skin can use our products.
Transparency of ingredients, unfortunately, is severely lacking in the diaper industry. The lack of regulations in the US means that manufacturers are able to hide hazardous materials and obfuscate ingredient lists behind words like “fragrance” or “ink”.
The Eco by Naty diapers had very high scores for transparency, including details on fragrances, lotions, VOC’s, pthalates, chlorine, parabens, and dermatologist testing. They have ingredient lists on their website, as well as a short list of what is NOT in the diaper and its manufacturing processes.
Eco by Naty diapers were significantly above average when it comes to the quality of their ingredients that go into their diapers and the manufacturing process.
Unfortunately, we can’t ask a newborn how one diaper fits over another. We can, however, ask parents to gauge the comfort of their child and get a good sense for which diapers are the most comfortable for different babies. Our scores for comfort are subjective measures based on real-world testing and analysis of thousands of product reviews (i.e. asking and listening to parents). Diapers are meant to be universal, but in reality there are differences between diapers that will make the fit and comfort better for one body type over another. Honest diapers, for example, are significantly more narrow than Naty’s line of Eco diapers. This means that a longer, thinner body type might work better in Honest diapers — or it might simply mean that you’ll need to size-up on Honest earlier. We try to provide all the context you need in making the right decision for your child, as well as the right decisions on when/if to size up.
Eco by Naty scored quite low due primarily to the material not feeling particularly soft to the touch.
We assess the eco-friendliness of the various diaper brands with a complete lifecycle philosophy (cradle-to-cradle). As best we can, we look at the manufacturing, supply chain, materials, and disposal of each diaper brand to give a full picture of their impact on our environment. Some of this relates to climate change (e.g. energy intensive production, long-distance supply chains, etc.), while others relate to the health of our environments and ecosystems (e.g. chlorine used in manufacturing, landfill compostability, etc.).
Eco by Naty maintains a strong list of independent third-party certifications that prove its commitment to being a sustainable, eco-friendly brand and company.
- OK biobased – As a result of the increased environmental awareness among customers, there is a growing market for products on a basis of renewable raw materials. And that environmentally conscious motivation on the part of customers is exactly the reason why there is a need for an independent, high-quality guarantee of the renewability of raw materials. The “OK biobased” certification meets that need perfectly.
- OK compost – Packaging or products with the OK Compost industrial label are guaranteed to be biodegradable when taken to an industrial composting plant.
- Forest Stewardship Council – FSC is an international non-governmental organization dedicated to the promotion of responsible forest management worldwide. FSC certified products are made from raw materials from well-managed forests and responsible sources. The label’s traceability and integrity are upheld through stringent control measures, and by choosing FSC-certified products, you help take care of forests and the people and wildlife that call them home.
Many of the ingredients using in diaper production find their way back into our ecosystems — whether through industrial by-products, off-gassing, or landfill disposal. For example, all diapers will claim to be “cholorine free”, while the details vary significantly between an “elementally” cholorine free (ECF) process and a “totally” chlorine free (TCF) process. ECF pulp production results in the release of dangerous chemicals into the environment such as halogenated organic pollutants and chlorinated compounds, which TCF pulp production is (as you’d expect) totally free of these risks.
Eco by Naty diapers use the TCF pulp production processes, which completely eliminates chlorine and its by-products from the local environment impacts. Additionally, its use of plant-based materials in many spots throughout the product give the diaper a high score for raw material selection.
Manufactured in Turkey, there is no way around a large carbon footprint for the Eco by Naty diapers, as diapers are shipped overseas for consumption in the US (more than likely, shipped several times between various distribution centers before arriving at your door).
A baby can use more than 2,500 diapers in their first year, with 10+ diapers used each day as a newborn. The costs can add up quickly and every family’s budget is a personal consideration in picking diapers.
Eco by Naty is a high-end diaper with high-end pricing.
- Size Newborn costs: $0.31 per diaper for Eco by Naty
- Size 1 costs: $0.32 per diaper for Eco by Naty
- Size 2 costs: $0.38 per diaper for Eco by Naty
- Size 3 costs: $0.36 per diaper for Eco by Naty
- Size 4 costs: $0.47 per diaper for Eco by Naty
- Size 5 costs: $0.58 per diaper for Eco by Naty
- Size 6 costs: $0.75 per diaper for Eco by Naty
Eco by Naty have a very natural aesthetic, with different designs on the diapers. Usually they are illustrations of plants or animals with a very natural-looking coloration. There is a subtle pattern on the rest of the diaper which elicits a feeling of tranquility.